Search
Close this search box.

food for thought

Dig Deep: ROOT’s February Newsletter

It’s February, and that means we’re deep into planning for the biggest natural products industry event of the year, Natural Products Expo West March 7-11. We’ll be supporting our new client Bubbies (yes, those amazing pickles that taste like the ones your grandma used to make!) with a media event to launch several new products; and Kuvy will be the emcee for New Hope’s big Pitch Slam event on Wednesday, March 8. Early Bird ticket pricing ends February 10.  See you there?? 

Rooted Women: Lisa Balcom

Our latest Dig Deep Rooted Women blog shines a spotlight on Lisa Balcom, Pastry Chef and Owner of hyperlocal Farow Restaurant in bucolic Niwot, Colo. We find out how Lisa and her husband Patrick, the Executive Chef, serve food that is 90% local – even in the dead of winter, and hear about the passion that drives them to do so.

Photo courtesy of Naturally Boulder

Client News Highlights

We’re thrilled to be working with Naturally Boulder again! Kuvy has been supporting Naturally Boulder in various ways since its inception in 2005.  We’re also excited to be a Platinum Sponsor of their big event coming up on Feb 23, the 18th Annual Pitch Slam and Innovation Showcase. 

In January, Mind Blown made a splash in this fascinating piece in Fast Company, You Don’t Want to Know Where Your Shrimp Comes From. VegNews also called out Mind Blown as one of their 13 Best Vegan Seafood Companies, here

Brand-new client Farow scored a touchdown (sorry, couldn’t resist it!) with their Super Bowl Viewing Party Tips in this Forbes piece. 

We loved this piece featuring OAK at Fourteenth on “Craft Soft Drinks” in the January Nation’s Restaurant News. 

Mountain Roots Food Project did an excellent job showing off their cooking class for low-income individuals, “Cooking Matters,” in this KDVR/Fox31 TV segment.

ROOT Out & About

Kuvy took writers to OAK for a dinner featuring winter menu items.

Kuvy was invited to judge the semifinalists for New Hope Network’s Pitch Slam competition coming up at Expo West in March. 

Emily held a media event at hyperlocal Farow restaurant in bucolic Niwot, Colo. 

Emily staffed a TV segment with Mountain Roots on KDVR/Fox31 (watch the segment via the link mentioned above!) 

share:

food for thought

News You Can Use: August Newsletter

Our August newsletter shares ROOT updates, client news, and big wins. Plus, check out our latest podcast on Building Business Through Community, and read our new blog post on the value of speaking engagements for brand visibility. And, don't miss Kuvy's upcoming webinar on holiday coverage strategies. We wrap up with an update on the launch of Newtopia Now in Denver this August!

learn more

News You Can Use: July Newsletter

ROOT's July newsletter shares good food events, big news at ROOT, details on how to pitch your products to Holiday Gift Guides, and other tips and tricks, as well as summer events and other food news.

learn more

News You Can Use: May Newsletter

This month we share a blog that explains what affiliate marketing is and why you should care, as well as late spring events and other food news…

learn more

follow us

This error message is only visible to WordPress admins

Error: No feed found.

Please go to the Instagram Feed settings page to create a feed.

the good food
agency

newsletter

Every month, the ROOT team digs deeper into good food and marketing trends, news and tips. Sign up here.