the good food
agency
the good food agency
ROOT is a seasoned and award-winning PR, marketing and social media agency defined by our downright devotion to good food—to those who grow it, make it, sell it and bring it to life—and by a shared passion for helping better brands thrive.
the good food
agency
the good food agency
ROOT is a seasoned and award-winning PR, marketing and social media agency defined by our downright devotion to good food—to those who grow it, make it, sell it and bring it to life—and by a shared passion for helping better brands thrive.
latest work
River Bear Meats
After crafting quality meat products in-house at his restaurant Old Major, Chef Justin Brunson decided to start a meat company in 2018 and needed a strong sales and marketing strategy for launch.
learn moreThe Rio
The Rio Grande Mexican Restaurants weren’t top of mind with the media, who were busy covering newer, trendier places. The Rio was evolving, but no one seemed to know it.
learn moreNaturally Boulder
For 15 years, Naturally Boulder's biggest event was held in person. COVID-19 forced the event online for the first time in 2020, and PR was needed to get the word out.
learn moresound bites
sound bites
what we do
food for thought
Dig Deep: 2024 Food Trends
Our fifth annual ROOT Trends Forecast blog Digs Deep on the Five Food Trends You’ll Need to Know in 2024, including trends that may surprise you: peppers you’ve never heard of, ways your customers are treating themselves, fun and funky beverages, and cuisines from distant lands.
learn moreNews You Can Use: ROOT’s January Newsletter
We’re kicking off the new year with good food events, a contest, and recipes for making Dry January fun.
learn moreNews You Can Use: ROOT's December Newsletter
Celebrating is what brings us together. ROOT’s holiday newsletter shares good food events, great gift ideas, and the flavors of the season.
learn morenewsletter
Every month, the ROOT team digs deeper into good food and marketing trends, news and tips. Sign up here.