We’re connectors. We’re go-getters. We eat really well and laugh often.
We’ve been passionately supporting food since 2001. And not just any food—good food. Good because it tells a story. Good because it’s grown with purpose, or made with a whole lotta heart. Good because it’s honest, intentional, approachable and appealing to the senses, like all the best things and people are.
We believe ROOT’s work is our contribution to the good food movement. We salivate over what’s possible in the food space and use our expertise to build a bigger footprint for better brands. We celebrate our clients and savor their success because we know that more good food in the world benefits us all.
FounderKuvy Ax is ROOT’s founder and owner. She’s has been helping shine a spotlight on exceptional food and beverage companies and organizations for more than two decades.
Kristine RootMarketing and Brand StrategistKristine Root is a branding and marketing authority with over a decade of experience leading market research, positioning, brand development, and planning for food brands.
Marketing Account Manager
Lauren Nischan, ROOT: the good food agency’s Marketing Manager, built her career over the last 15 years excelling in various sectors of the food industry. After receiving a degree from…
Senior PR Account ManagerTracy has seven years of experience in food, beverage and hospitality PR. Emily was drawn to PR from her desire to support the small businesses who create the foundation of strong communities.