Colorado Marketing & PR Agency | ROOT Marketing & PR

ROOT Marketing & PR specializes in PR, brand strategy, digital and content marketing, special events, and so much more. We excel at networking, developing key messages, and landing feature stories that uniquely position our clients to reach their target market.


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How to Market Your New Beer in Sour Times

September 12, 2019 By ROOT Marketing & PR

How to Market Your New Beer in Sour Times

Like a bad beer, craft beer sales are flat at best or, at its worst, declining – depending on which USA Today stats you reference. In Colorado with the passage of Senate Bill 16-197 that allows big-box grocery stores to carry full-strength beer, fewer people are visiting breweries to grab their weekend crowlers. To remain competitive, you’ll need to be your own cheerleader for each beer release. ... View Post

Filed Under: Drinks, Marketing Tagged With: #craftbeer, #FOODANDBEVERAGE, #INSIDERTIPS, #ROOT, #ROOTTEAM, beer, beerexpert, Boulder, brew festivals, Colorado, coloradobeer, coloradobrewery, coloradocraftbeer, Content Marketing, craftbrew, Denver, DRINKINGGUIDE, marketing, marketing tips, marketingbeer, marketingcraftbeer, new beer, ROOT Team

2019 Insider Guide to Eating & Drinking Along the Front Range

December 18, 2018 By ROOT Marketing & PR

2019 Insider Guide to Eating & Drinking Along the Front Range

We’re not embarrassed to admit it: we spend A LOT of time eating and drinking in the cities where we live (hey, eat local!) We love to support talented people in the food industry, and happily, that also means eating and drinking what they produce! This year, we discovered some incredible new places, and continued to be impressed by our old favorites. It was quite a feat to put together this 2019 ... View Post

Filed Under: Drinks, Food, ROOT Team Tagged With: #COLORADOFOOD, #DININGGUIDE, #FOODANDBEVERAGE, #INSIDERGUIDE, #INSIDERTIPS, #ROOT, #ROOTTEAM, DRINKINGGUIDE

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Recent Posts

  • ROOT Gift Guide 2019
  • Seven Tips to Put the Cherry On Top During First Bite
  • Events to Get You in the Holiday Spirit
  • How to Measure Influencer Marketing Return on Investment (ROI)
  • Looking Through the (Beer) Glass: What the 2019 GABF Tells Us

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Instagram post 2193258359062735320_3435568523 Looking for somewhere fun to take friends and family from out of town? @myriogrande makes any meal feel like a celebration, and they have a ton of speical dietary items to accomodate everyone in your group. 
#ROOTclient #timeswecrave 📸: @myriogrande
Instagram post 2191660894437871695_3435568523 This weekend’s @bcfm Winter Market is a great way to say hi to, and support, our local farmers during the winter. More than 100 local vendors will be selling fresh produce, specialty meats, jewelry, home goods and so much more. It’s all happening at the Boulder County Fairgrounds on Saturday and Sunday from 9 AM - 3 PM. 📸: @bcfm
Instagram post 2188852447409484667_3435568523 Today is #smallbusinesssaturday! Many local companies are holding special deals to help you get ready for the holidays. Check out our local gift guide (link in bio), and tell us YOUR favorite Colorado store by commenting below. 📸: @localtabletours
Instagram post 2186596345288454441_3435568523 Tomorrow, and everyday, we are grateful to our clients, the writers and influencers we work with, and everyone who works to bring excellent, good-for-you and good-for-the-planet food and drinks to Colorado. Happy Thanksgiving everyone!

Photo Credit: @joni.schrantz 
Extra shout-outs to @myriogrande @snarfssandwiches @flatironsfoodfilmfest @firstbiteboco
Instagram post 2183012541093145984_3435568523 With snow on the ground and Thanksgiving on Thursday, it's officially holiday season. Need some inspiration for what to get those discerning foodies on your list?  Check out our annual ROOT Holiday Gift Guide, where we've rounded up some of the very best goodies that Colorado has to offer. #smallbusinesssaturday ‼️LINK IN BIO‼️ Sign up to receive our monthly newsletter for PR & Marketing Tips and helpful guides like this.
Instagram post 2182327156537202840_3435568523 #TBT to the day we unveiled the newly renovated Boulder @myriogrande to the press, last April. Happy Birthday to the Rio, who opened 30 years ago in Boulder this month. Now it’s time to celebrate with great Mexican food and refreshing margaritas!
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