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ROOT Marketing & PR specializes in PR, brand strategy, digital and content marketing, special events, and so much more. We excel at networking, developing key messages, and landing feature stories that uniquely position our clients to reach their target market.


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Restaurant Marketing in a Pandemic: Attracting Customers

October 27, 2020 By ROOT Marketing & PR

Restaurant Marketing in a Pandemic: Attracting Customers

Part two of a two-part series on restaurant marketing, written with love for First Bite Boulder, on small business marketing that was written primarily for restaurants, but is 99% applicable to all companies. Photo Credit: Ketut Subiyanto. The first blog in this two-part series was intended to get your juices flowing, to inspire you to create practical business strategies to help you ... View Post

Filed Under: Uncategorized

Restaurant Marketing in a Pandemic: What Can You Do To Survive the Winter?

September 24, 2020 By ROOT Marketing & PR

Restaurant Marketing in a Pandemic: What Can You Do To Survive the Winter?

Part one of a two-part marketing blog, written with love for First Bite Boulder by ROOT, people who live to eat and promote good food. Winter is coming, and it don’t look pretty. The latest survey from the National Restaurant Association says that 40% of restaurants will have to close if they don’t receive additional financial relief from the federal government. We don’t need to tell you ... View Post

Filed Under: Uncategorized

5 Marketing Trends that will live beyond COVID-19

July 27, 2020 By ROOT Marketing & PR

5 Marketing Trends that will live beyond COVID-19

We’ve all had to make changes over the past few months, as we adjust to life with COVID-19 in it. We’ve changed our habits, and adopted new technologies for work and life at home. Our circles of influence have shifted and, in many cases, so have our priorities. At ROOT, we are watching those consumer behaviors closely and looking at the short and long term implications of those changes, as we ... View Post

Filed Under: Food, Uncategorized

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    Recent Posts

    • 3 Marketing “Musts” For Big-Idea Businesses on a Small Budget
    • Six Top Food Trends That Will Shape 2021
    • Food Photography: Tips & Tricks
    • Restaurant Marketing in a Pandemic: Attracting Customers
    • Restaurant Marketing in a Pandemic: What Can You Do To Survive the Winter?

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    Got big ideas, but tight on budget? Sounds familia Got big ideas, but tight on budget? Sounds familiar. Read our latest blog on "marketing musts" that will help your business bootstrap its way to growth. Link in bio.
    BIG news folks... we're rebranding ROOT and creati BIG news folks... we're rebranding ROOT and creating a new website! Here are some candid photos we took of the photoshoot. Can't wait to see the professional ones that @jenniferolsonphotography took! Watch this space for the big rebrand reveal in the next couple of weeks!
    Wishing a 🎈VERY happy birthday🎉 to our trust Wishing a 🎈VERY happy birthday🎉 to our trusted, bright spark admin @gianna_lapiana, who is a hard-working, conscientious teammate who always has a smile no matter what we throw her way. Thank you so much for all that you do Gianna! 🙏🏻💖🥳🎊👏🏻
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    Happy birthday to our Social Media Strategist and Happy birthday to our Social Media Strategist and Trainer @josepheeeny 🎂🥳🎉Josephine's smarts and sunny personality make her a great fit for the ROOT team! We hope you have a great day and great year Josephine!
    We’re fun. We’re serious. And we’re serious We’re fun. We’re serious. And we’re serious about having fun.  @jenniferolsonphotography, thanks for letting both sides of @rootmktgpr shine in today’s photo shoot! 🎉😍❤️🙏🏻📸
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    We're so happy to work with @kiln.co, downtown Bou We're so happy to work with @kiln.co, downtown Boulder's VERY cool coworking space that was created to help you achieve a work-life balance with amenities like a podcast studio, event space, commercial kitchen, café, parenting room, walking and biking desks, long-term bike storage, and electric car-charging stations. Thanks for the coverage @5280magazine! Link in bio.
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