Colorado Marketing & PR Agency | ROOT Marketing & PR

ROOT Marketing & PR specializes in PR, brand strategy, digital and content marketing, special events, and so much more. We excel at networking, developing key messages, and landing feature stories that uniquely position our clients to reach their target market.


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3 Marketing “Musts” For Big-Idea Businesses on a Small Budget

January 25, 2021 By ROOT Marketing & PR

3 Marketing “Musts” For Big-Idea Businesses on a Small Budget

Photo by You X Ventures/Unsplash Full of big ideas but have to keep the bottom line in mind? We all wish we had tens (if not hundreds) of thousands of dollars to spend on digital campaigns, market blitzes and trade shows. On top of this, hiring a top-notch in-house marketer to take control of the marketing wheel is both expensive and time consuming. Most startups, small and even medium ... View Post

Filed Under: Uncategorized

Six Top Food Trends That Will Shape 2021

December 16, 2020 By ROOT Marketing & PR

Six Top Food Trends That Will Shape 2021

While we expected 2020 to bring trends like artisanal club soda and zero-proof bars to the forefront, 2020 brought an unprecedentedly difficult year for the food industry, with trends that we could have never predicted (a mask requirement in restaurants, bars and retail? Oat milk wars? Alcohol TO-GO in Colorado?!) Small businesses across America are dying, especially those in the food and beverage ... View Post

Filed Under: Uncategorized

Food Photography: Tips & Tricks

November 24, 2020 By Channing Broderick

Food Photography: Tips & Tricks

I've been shooting food and fine dining for two years for a global hospitality group. When I first started out, I knew I was passionate about photography and desperately wanted to be good at it - but I was terrified. I started out knowing next to nothing about the subject. I lived and breathed the food & beverage industry, religiously followed food blogs, obsessively flipped through issues of ... View Post

Filed Under: Food, Photography Tagged With: Food, Photography

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    Recent Posts

    • 3 Marketing “Musts” For Big-Idea Businesses on a Small Budget
    • Six Top Food Trends That Will Shape 2021
    • Food Photography: Tips & Tricks
    • Restaurant Marketing in a Pandemic: Attracting Customers
    • Restaurant Marketing in a Pandemic: What Can You Do To Survive the Winter?

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    Got big ideas, but tight on budget? Sounds familia Got big ideas, but tight on budget? Sounds familiar. Read our latest blog on "marketing musts" that will help your business bootstrap its way to growth. Link in bio.
    BIG news folks... we're rebranding ROOT and creati BIG news folks... we're rebranding ROOT and creating a new website! Here are some candid photos we took of the photoshoot. Can't wait to see the professional ones that @jenniferolsonphotography took! Watch this space for the big rebrand reveal in the next couple of weeks!
    Wishing a 🎈VERY happy birthday🎉 to our trust Wishing a 🎈VERY happy birthday🎉 to our trusted, bright spark admin @gianna_lapiana, who is a hard-working, conscientious teammate who always has a smile no matter what we throw her way. Thank you so much for all that you do Gianna! 🙏🏻💖🥳🎊👏🏻
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#luckyteam #birthdaygirl #birthdayparty #womenwhorock #dreamteam #grateful #agencylife #birthdaylove #womensupportingwomen #marketingagency #pragency
    Happy birthday to our Social Media Strategist and Happy birthday to our Social Media Strategist and Trainer @josepheeeny 🎂🥳🎉Josephine's smarts and sunny personality make her a great fit for the ROOT team! We hope you have a great day and great year Josephine!
    We’re fun. We’re serious. And we’re serious We’re fun. We’re serious. And we’re serious about having fun.  @jenniferolsonphotography, thanks for letting both sides of @rootmktgpr shine in today’s photo shoot! 🎉😍❤️🙏🏻📸
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    We're so happy to work with @kiln.co, downtown Bou We're so happy to work with @kiln.co, downtown Boulder's VERY cool coworking space that was created to help you achieve a work-life balance with amenities like a podcast studio, event space, commercial kitchen, café, parenting room, walking and biking desks, long-term bike storage, and electric car-charging stations. Thanks for the coverage @5280magazine! Link in bio.
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