Colorado Marketing & PR Agency | ROOT Marketing & PR

ROOT Marketing & PR specializes in PR, brand strategy, digital and content marketing, special events, and so much more. We excel at networking, developing key messages, and landing feature stories that uniquely position our clients to reach their target market.


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Archives for October 2019

Events to Get You in the Holiday Spirit

October 25, 2019 By ROOT Marketing & PR

Events to Get You in the Holiday Spirit

The holiday season is just around the corner so grab some yummy food, a celebratory drink, and your loved ones - preferably all at once. We’ve compiled some of the many events happening in Colorado to help you get into the holiday spirit this November and December.  November 2: Chilli Booze + Brews, Denver November 2: Mac & Cheese Festival, RiNo November 2: Denver Art Museum Free ... View Post

Filed Under: Drinks, Events, Food, Uncategorized Tagged With: #ROOT, boulder events, boulder festival, celebrate the holidays in colorado, christmas, colorado events, Colorado Festivals, Colorado Springs Events, Colorado Springs Festivals, denver events, denver events in december, denver events in november, Denver festivals, denver thanksgiving, events in december, events in December in colorado, events in november, events in November in colorado, Holiday Events, holiday in denver, holiday market, holidays in colorado, marketing, PR, public relations, ROOT Ladies, ROOT marketing, ROOT PR, turkey trot

How to Measure Influencer Marketing Return on Investment (ROI)

October 18, 2019 By ROOT Marketing & PR

How to Measure Influencer Marketing Return on Investment (ROI)

At the beginning of 2019, we shared our Seven Essential Social Media Trends. Our last trend focused on the evolution of Influencer Marketing. In less than a year, this has become the hottest topic for our social media marketing team. Influencers are utilizing Facebook, TikTok, Snapchat, Pinterest, Twitter, Twitch and blogs, but Instagram is the most successful platform. It has over 800 million ... View Post

Filed Under: Marketing, Partnerships, Photography, Social Media, Sponsorships, Uncategorized Tagged With: #ROOT, Colorado marketing, denver marketing, influencer expert tips, Influencer Marketing, influencers, Instagram, instagram influencer marketing, instagram influencers, instagram marketing, investing, investing in instagram, investing in social media, marketing, public relations, return on investment, roi, ROOT marketing, ROOT PR, social media marketing

Looking Through the (Beer) Glass: What the 2019 GABF Tells Us

October 11, 2019 By ROOT Marketing & PR

Looking Through the (Beer) Glass: What the 2019 GABF Tells Us

This past weekend, 283 breweries - just 12 percent of entries - brought at least one Great American Beer Festival (GABF) medal back to their brewery. More than 2,000 breweries walked out empty-handed. As the world’s largest commercial beer competition (and biggest GABF to date,) this annual festival shines a spotlight on where the beer industry is at, and where it is headed. Here are some ... View Post

Filed Under: Drinks, Events, Public Relations, ROOT Team, Uncategorized Tagged With: beer, beer changes, beer contests, beer events, beer festival, beer movement, Colorado, colorado beer, Colorado beer events, colorado events, coloradocraftbeer, craft beer, craft beer changes, craft beer festival, craftbrew, Denver, denver beer events, denver events, GABF, great American beer fest, marketing, marketing beer, non-alcoholic beer, PR, public relations

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    Recent Posts

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    • Six Top Food Trends That Will Shape 2021
    • Food Photography: Tips & Tricks
    • Restaurant Marketing in a Pandemic: Attracting Customers
    • Restaurant Marketing in a Pandemic: What Can You Do To Survive the Winter?

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    Got big ideas, but tight on budget? Sounds familia Got big ideas, but tight on budget? Sounds familiar. Read our latest blog on "marketing musts" that will help your business bootstrap its way to growth. Link in bio.
    BIG news folks... we're rebranding ROOT and creati BIG news folks... we're rebranding ROOT and creating a new website! Here are some candid photos we took of the photoshoot. Can't wait to see the professional ones that @jenniferolsonphotography took! Watch this space for the big rebrand reveal in the next couple of weeks!
    Wishing a 🎈VERY happy birthday🎉 to our trust Wishing a 🎈VERY happy birthday🎉 to our trusted, bright spark admin @gianna_lapiana, who is a hard-working, conscientious teammate who always has a smile no matter what we throw her way. Thank you so much for all that you do Gianna! 🙏🏻💖🥳🎊👏🏻
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    Happy birthday to our Social Media Strategist and Happy birthday to our Social Media Strategist and Trainer @josepheeeny 🎂🥳🎉Josephine's smarts and sunny personality make her a great fit for the ROOT team! We hope you have a great day and great year Josephine!
    We’re fun. We’re serious. And we’re serious We’re fun. We’re serious. And we’re serious about having fun.  @jenniferolsonphotography, thanks for letting both sides of @rootmktgpr shine in today’s photo shoot! 🎉😍❤️🙏🏻📸
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    We're so happy to work with @kiln.co, downtown Bou We're so happy to work with @kiln.co, downtown Boulder's VERY cool coworking space that was created to help you achieve a work-life balance with amenities like a podcast studio, event space, commercial kitchen, café, parenting room, walking and biking desks, long-term bike storage, and electric car-charging stations. Thanks for the coverage @5280magazine! Link in bio.
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